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Competitive Advantage

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Competitive Advantage Definition

A competitive advantage can be defined as an advantage a firm has over its competitors in terms of the amount of value it creates for its customers. Porter (1980) argues that value can be created by producing a product/service at a lower cost, providing greater benefits, or a combination of the two. To obtain competitive advantage a firm needs to supply its customers with more value than its competitors (Passemard & Kleiner, 2000).

Competitive Advantage Description

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Competitive Advantage Examples

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Competitive Advantage Implementation

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Competitive Advantage Strengths

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Competitive Advantage Weaknesses

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Competitive Advantage Value Focus

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Competitive Advantage Life Cycle

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Competitive Advantage Sector Focus

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Competitive Advantage Web resources

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Competitive Advantage Print resources

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Competitive Advantage References

  • Fahey, L. and Randall, R. M. (2001) The Portable MBA in Strategy, 2nd ed, John Wiley, Chichester.
  • Ghemawat, P. (1986) Sustainable Advantage, Harvard Business Review, Vol. 64 (5), pp. 53-59.
  • Gillen, D. and Lall, A. (2004) Competitive Advantage of Low-Cost Carriers: Some Implications for Airports, Journal of Air Transport Management, Vol. 10 (1), pp. 41-50.
  • Grant, R. M. (2008) Contemporary Strategy Analysis, 6th ed, Blackwell, Oxford.

There are up to fifteen original source references used to write the overview of Competitive Advantage. Please log in or subscribe to view the original source material our researchers used to write about this concept.

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Get the knowledge that you need on Competitive Advantage, get it quickly. From Competitive Advantage definition, description to lifecycle and value focus. Find out strengths and weaknesses with Competitive Advantage examples and case evidence. Need more than just an overview of Competitive Advantage? KnowledgeBrief have approved resources on the internet and in print on top of the list of up to 15 references used to write our concept overview

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