BUSINESS RESEARCH
Transform your Services with ‘Servitization’
Some industries are experiencing a switch from focusing on products and production, to service and holistic solutions for their customers, clients, citizens, etc. This focus is offering a new way to be financially sustainable and yet, despite this growing recognition, the adoption of servitization is still moving quite slowly. In part, this is because it involves not only business model innovation, but also organisational change and new technologies to be adopted.