Insight
Artificial intelligence is increasingly shaping organisational work practices and culture. Research describes AI as a transformative force that is reshaping traditional work practices, automating routine tasks, enhancing decision-making, and driving innovation (Murire, 2024). These developments can improve efficiency, productivity, and the ability to focus on more value-added activities (Murire, 2024).
However, embedding AI into ways of working is not just a technical task. Evidence suggests that AI adoption is also a behavioural and change-management challenge, and many initiatives focus too heavily on the systems themselves while assuming that people will simply adapt (Schweitzer et al., 2026). This can create resistance, uncertainty, and cultural misalignment if organisations do not manage the human side of change carefully (Murire, 2024).
The research therefore points to a broader view of AI adoption: one that combines technology with leadership, communication, skills development, trust, and human involvement throughout implementation (Murire, 2024; Schweitzer et al., 2026; Xin et al., 2021).